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Archive for the 'Shibuya' Category


Harajuku and Shibuya Fashion

Most of these fashion clips are women but on this one, there are quite a number of fashion for men.

Posted by The Expedited Writer in Harajuku, Japanese Fashion, Shibuya | 3 Comments »


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Street Fashion Shibuya

I think I saw ET in there…..
Enjoy the nice street fashion from random folks on Japan. Nothing gets more real than this.

Posted by The Expedited Writer in Japanese Fashion, Japanese Street Fashion, Shibuya | 1 Comment »


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Shibuya Roadtrip

Some people truly love the Shibuya fashion culture. They love it so much they’d drive 7000km to advertise Shibuya fashion in their little caravan, in Europe. Well, it’s an ad for a store in Paris name Shibuya, and it specializes in …pfft Shibuya fashion I suppose. Anyway, their road trip looks pretty interesting although I didn’t see much Shibuya fashion; there was only one japanese girl there.

Check this video out:

And check out the page here.

Source: Japan-Fashion

Posted by The Expedited Writer in Fashion Shows, Japanese Fashion, Shibuya | No Comments »


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The ever changing trend of Shibuya men

Trendy young men in Shibuya usually means dyed blond/brown hair with tanned skin. They were called the Gyaru-o, or “gal men” because they look a whole lot like the girls with the same look…however today, the trend has changed to a new style called onii-kei, literally translate to “older brother” look. Why gyaru-o men tend to dress down like the surfer attire or the casual sporting attire (i.e. the jock style in US) the onii-kei looks is a slick, sexy, flamboyant and a more clean shaven look. Their dress code is characterized by white tailored jackets, low-necked tank tops, imported jeans, and pointed leather shoes.

In a world where women’s fashion dominates, it’s hard to find pictures of these men in the onii-kei fashion sense. But, being the nice blogger who takes into consideration of her readers’ needs, I looked high and low and came up with some :)

This is what The Corner have for Onii-kei fashion:


THis is from Men’s wear at Glad News
(weird names):


This is from Goa:


Source: Trends in Japan


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Tips: How to be a Kogal?


Kogals (コギャル kogyaru, lit. “small/child girl”) are a subculture of girls and young women in urban Japan, one of several types of so-called gals. In general, the kogal “look” roughly approximates a sun-tanned California Valley girl, and indeed, the similarities between the two extend to the linguistic, for both subcultures have derived entire sets of slang terms (コギャル語 “ko-gyaru-go”). Kogals are not to be confused with the ganguro subculture, although they are similar.

Kogals fashion are perhaps the closest thing to the word “normal” in Japanese fashion sense – the spoilt brat fashion sense that you see all over American and all americanized countries… it screams one word with this sense of fashion: MATERIALISM.

Although, many of you would like to differ that it’s “normal” to me because I’m used to the western fashion sense. True. In Japan, the term normal is a very subjective thing and I agree. Note that i quoted the word normal because in Japan, normal is weird and it’s weird being normal…….hmm.
Anyway, how would you like to be a Kogal? A Kogal looks like the typical Californian surfer babe in miniskirts and bikini tops. So, for the Californian babe look to qualify as a Kogal, here are some tips below:

  1. Stock your wardrobe with tank tops, spagetti straps, little sun-dresses and micromini skirts, skorts and shorts.
  2. Beach slippers (i.e. Crocs are pretty “in” right now with beach babes, Jandals too), kitty heels, and puma trainers (make sure they’re flats).
  3. Color your hair sun kissed blond, streak them to make them look really sun kissed like those beach babes.
  4. Go for a bi-weekly tan – go crazy with it.
  5. Buy copious amount of make up from your fav. brands (i.e. Channel, Estee Lauder, Shu Uemura, Kanebo, Tommy Hilfiger, Issey Miyake perfumes etc etc)
  6. WEAR copious amount of make up – use fake eyelashes pls.
  7. Accessorise with bling blings
  8. Get a great bag to go with the outfits, make that maybe 10 different bags of your fav. brands (i.e. Kipling, Coach, Nine West, Channel, LV, Georgio Armani, Escada, etc etc)
  9. Hang out at Shibuya and pretend to titter around shopping. Don’t forget your large Paris Hilton sunglasses to go with it.
  10. Spend, spend, spend like a rich daddy’s girl.

Follow these 10 tips and you’re on your way to be a Kogal.

Another interesting fact, since the Kogal standards of living is so high (branded clothes and accessories), often times the supplement their living style by being in questionable activities to earn the extra income.

Critics of the Kogal subculture decry its materialism as reflecting a larger psychological or spiritual emptiness in modern Japanese life. Some kogals support their lifestyle with allowances from wealthy parents, living a “freeter” or “parasite single” existence that grates against traditional principles of duty and industry. A small minority appear in pornography to finance their habits. More may engage in the practice of “compensated dating”, or enjo kōsai, which may at times border on quasi-legal prostitution. Internet-based usage of this term has led some Western observers to the mistake of believing that “kogal” means “prostitute”.

Well, don’t let it deter you. You don’t have to do all these things – dressing up as a Kogal is just for fun and can be part of your dress up planner on different weeks..:) Although, those tan can be horribly out of place….

image taken from here.

Posted by The Expedited Writer in Japanese Fashion, Japanese Street Fashion, Shibuya | 4 Comments »


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Gyaru Men get their own Store

There’s so many terms used in Japanese fashion. I’m going to have to construct a glossary here one day.

Gyaru (ギャル) is the Japanese transliteration of the English slang word “gal”. Basically, think out-there female, conscious about fashion, her looks, boys and sex. In Japan this seems to mean a minimum of tanning slightly and dyeing hair blonder, a blinged-up keitai (mobile phone) plus plenty of make-up. Ganguro and yamamba are sub-sects of gyaru fashion. men have

Now that you’ve got an image of that in your mind – twist it a bit more and think of gyaru men. Ehhhhhh?!

Well, they do exist. I’ve seen them in Shibuya, although obviously not in as large numbers as the girls. They go by the name of gyaruo or gyaru-oh (the ‘o’ sound is one kanji sound for ‘man’) They probably attract more stares than the women, because it’s such an unusual look on a man. People already know that women will go to outrageous lengths for their looks :)

The gyaruo have now been given their own little shopping haven in – where else? – Shibuya. Shibuya 109 is the place to shop for female gyaru fashion. Now, one of the joint buildings Shibuya 109-(2), has set aside 2 levels dedicated to men’s gyaru fashion. There are 23 outlets over the 2 levels. There have been reported monthly sales totals of 100 million yen since it was trialled in March. Wow!

Image from Mainichi News

Looks like gyaru is here to stay for a little bit longer.

Mainichi News
Wikipedia’s article on gyaruo


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Street Fashion Photographers

PingMag has once again come up with a great article on Japanese fashion. This time, they interview some of the photographers responsible for those ’street fashion’ shots from Harajuku and Shibuya. I’ve written about Shoichi Aoki earlier – the photographer behind FRUiTS magazine, amongst others, but he is far from being the only man witha camera in Harajuku.

One thing that this article really highlighted for me is the breadth of magazines in Japan. In this article alone, there were magazines mentioned that were aimed at 20 year old men, young couples and women who ride bicycles.

Photo from

PingMag: Interviewing Omotesando Street Fashion Crews


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Where to Shop

One slightly annoying thing about Japan – if you don’t read or speak any Japanese – is that shops, bars, restaurants, even schools are pretty difficult to find. This is because they tend to be tucked into the millions of office buiidings and skyrises throughout the country. The only hint that there might be a really funky discount clothing shop in this building is a tiny, flourescent lit sign hanging off the side of the building. But it’s all written in katakana, so most gaijin would miss it straight away.

While wandering around Harajuku, I’ve taken to just exploring every nook I can find, walking downs stairs into basements, pressing random buttons in elevtaors…just to see if I can find some interesting clothes shops.

This has been successful on a few occassions, such as the time we found a ¥390 shop. Everything was ¥390 (I *think* that was the price) – including shirts, hats, shoes, bags, endless amounts of jewellery and so on. My housemate and I decided that we would choose a colour and make a Harajuku outfit based on it from items in that store. Twas great fun.

If you’re not brave enough to just randomly walk into buildings and look around, then there’s a few websites you can look at for decent maps:

superfuture has shopping maps for cities around the world, including 10 just for Tokyo. Each shop listed has a short description to it. The downside to the maps is that you can’t seem to filter out only the shops you want (eg: clothing), so the maps look quite cluttered with dots for clothing, design, bars and restaurants, etc.

One website of interest to GothLoli fans is Sumire’s Tokyo Gothic & Lolita Shopping Guide. Here you’ll find some custom drawn maps and shop descriptions for clothing shops, all of which sell Elegant or Gothic Lolita merchandise in some form. Be warned though, the webpage was last updated in 2004, and while most shops are still there, a few may have moved or closed.

If you know of any other fashion shopping guides in Tokyo or elsewhere in Japan, comment it in here.


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Tokyo Street Style

There are many websites on the internet dedicated to Japanese fashion and street fashion. Most are trying to sell you clothes or photos or have dozens of pop-ups. This page is different because it’s run by the JFA – Japanese Fashion Association, a registered organisation that aims to promote Japanese (and recently, Asian) fashion to the rest of the world.

Every week there are new photos categorised by the fashion hotspots around Tokyo of Shibuya, Harajuku, Ginza, Omotesando and Daikanyama. Great photos and a great way to watch how fashion evolves in Tokyo. Best of all, it’s in English.

Images from the Tokyo Street Style website

Tokyo Street Style


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Para Para photo photo!

Eurobeat music, despite the name, is actually biggest in Japan, thanks to para para. So it’s not surprising that a Eurobeat CD/LP company actually references Japan and some of the subcultures there.

While the ganguro are probably all for a spot of para para, I’m not sure I can imagine some of the alien fetishists in Harajuku in the clubs dancing to cheesy Eurobeat music. Nevertheless, this website has a small blurb and some cute photos of ganguro, Harajuku, Maid Cafe and general Tokyo fashions.

HI NRG ATTACK – A Eurobeat Para Para studio


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